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Search marketing in the new media era.

July 29, 2003
 
Since June of this year, Google watchers have been in a frenzy as the world's most popular search engine shows signs that the "Google-Dance" (the monthly update of its index) might turn into an ongoing waltz. Over the past few weeks, many website owners have reported that their listing in Google has been updated more frequently. I've noticed this as well, with Google updating it's cache of this search engine blog on a frequent basis.

While Google appears to be making efforts to move away from a rigid monthly update, it is still unknown what will come of its PageRank system. Many online businesses have reported that the PageRank shown for their site has not moved for a number of months and some are already claiming that it is obsolete.

I'll post more as the story unfolds.




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