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Search marketing in the new media era.

February 02, 2004
 
Booble Still Fighting Google
What started as a joke site, meant to last just a few days, has turned into the fasted growing search engine in history.

"after reports of Google's attempt to shut it down hit the Web news site Slashdot last week, Booble.com started getting a million visitors a day."

Booble.com, the adult search engine, has gained attention because Google has sent a cease and desist order claiming that the site is trying to confuse visitors.

Booble is firing back, claiming the site is a parody of Google and is therefore protected under copyright and trademark law.

I've been giving it some thought and believe that Booble should at least change it's name and logo design. The site is clearly there to make money and not just be a parody of Google.

Andy Beal | permalink | +marktd |



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