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Search marketing in the new media era.

August 30, 2004
 
The Google Channel
I've been having what-will-Google-do-with-all-that-money conversations since the IPO rumors got loud, and definitely foresee more Google desktop apps (browser? operating system?).

As the IPO dust settles, the Fool's David Meier, in his refutation of another analyst's thinking, says Google shouldn't diversify its revenue base.

While I agree that they should stay in the advertising business, I think an over reliance on ppc could be unhealthy for the long term.

As Google insinuates its text ads across websites, blogs, and even newsletters, I'm wondering how long it will be before we see Google-served print ads, or a Google TV search engine that allows you to search for and watch shows and receive ads targetted specifically to those ads.




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