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Search marketing in the new media era.

November 24, 2004
 
Ask Jeeves and Lycos offer SEO Services
ISEDB reports on moves by Ask and Lycos to provide SEO services and predicts tough times ahead for SEO firms.

I don't see a threat here for anyone other than very bad SEO firms. The good ones will still find plenty of clients. Besides, the search engines already offer PPC management solutions, yet PPC management is still being outsourced to third-party, impartial, SEM firms. The same will happen with SEO.

Anyway, should the search engines themselves start dominating SEO, they'll need to hire good people and you'll all end up with lots of stock options at a strike price of $180! ;-)

Andy Beal | permalink | +marktd |



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