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Search marketing in the new media era.

December 17, 2004
 
Google and Microsoft Fight Desktop Wars
New article in Business Week about the battle of the desktop wars (yes Jeff, I agree, *yawn*).

To be honest, as far as I am concerned, MSN Search is already out of the running. Forcing me to download their toolbar, is not the way to get me to use MSN Search Desktop. I like using Google's toolbar and forcing me to use another, inferior, product is not the way to get me bought in to MSN desktop.

I'm also going to let Ask Jeeves know that I don't mind AJDS loading on start-up, but can I have an option to load to the system tray instead of having the interface load-up each time? Also, how about a system tray search box, which is one of the reasons I like Copernic.

Googles desktop is clean and simple, but maybe too simple. They need to add new features fast, or they'll be on the trash-pile too.

Blinkx? Nice enough product, but I could not stand seeing that bright blue toolbar on every window.

I know it's early days, but I wanted to give my 2 cents on the recent offerings.

Andy Beal | permalink | +marktd |



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