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Search marketing in the new media era.

December 02, 2004
 
Most Of Google Remains In Beta
Danny Sullivan points out that most of Google is still in beta. For those of you with SEW subscriptions, you can get a more detailed look. Here's a snippet...

...Internally, Google has a very poor track record of moving its own products into a final release.

It's understandable for services to be in beta for a short time, even if released to a site's home page. But at some point, it's time to drop that label and either call the service fully supported or withdraw it from the home page.

Google News and Froogle Shopping have both been in beta for 2 years or more -- that's well overdue for them to get a final stamp of approval




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