SEL: Arrested Development Plugs Ask Jeeves

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Search marketing in the new media era.

January 31, 2005

Arrested Development Plugs Ask Jeeves

It seems name-dropping search engines on hip TV shows, is the latest rage. This time round Ask get's the nod from the producers of Arrested Development. From the show...

It's a private Stock, so you cannot just buy up the shares unless someone is willing to sell. Are you sure? That's what they said on Ask Jeeves. All right, who's the majority shareholder now?

Ask's SVP, Jim Lanzone, tells me that they didn't pay for the placement and tells Danny how they think they got the placement.

...a good college friend of his is the agent of the creator of Arrested Development. He uses Ask Jeeves, so that's apparently worked its way higher. No money was spent, and the mention was a surprise to Ask Jeeves.

In the meantime, I'm working on a placement for Search Engine Lowdown. I think I know the brother of the second cousin, who served a cheeseburger to the dog-walker of the intern working on Animal Planet's "Pet Star" show. I'm hoping they'll have a Dachshund on the show who can bark "Search Engine Lowdown". I'll keep you posted! ;-)

Andy Beal | permalink | +marktd |

...the search industry queries new media