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Search marketing in the new media era.

January 28, 2005
 
Google Losing Hip-Factor?
CNet raises the question that Google may be losing its coolness after popular nighttime soap "The O.C." plugged Amazon's A9 in a recent episode.

...instead of using the well-worn phrase "I Googled it," like leagues of others. "I A9.com'd him last night, and according to the O.C. Weekly, he's pretty much everything that's wrong with Western civilization," one of the cast members said to another on Thursday night's episode.

A9 Chief Udi Manber claimed the company didn't pay for the plug. I don't think Google has too much to worry about, "Google it" trips off the tongue just a little easier than "A9.com it".

Andy Beal | permalink | +marktd |



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