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Search marketing in the new media era.

March 29, 2005
 
LookSmart Launches Vertical Search Engines
LookSmart has today announced the launch of its first five vertical search destinations to provide niche audiences with targeted search results.

After analyzing audience and research data from FindArticles, LookSmart has developed five separate vertical content destinations, including homework helpers: the trendy www.teenja.com for teens; the more studious www.gradewinner.com for "tweens;" and www.24hourscholar.com for college students. Two additional resources are dedicated to parents -- www.parentsurf.com for all family matters, and www.gobelle.com for moms on the go.

Andy Beal | permalink | +marktd |



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