SEL: Dan Thies and SitePoint Launch "Road-Map for Search Marketing Success"

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Search marketing in the new media era.

April 29, 2005

Dan Thies and SitePoint Launch "Road-Map for Search Marketing Success"

Dan Thies is a good guy and what I call a technical search marketer. I've been lucky enough to work with Dan on many occassions and when he's not obsessing about Paris Hilton (you need to see his Search Term Research presentation, to understand that one) he's dishing out some solid SEM advice.

SitePoint obviously liked what Dan has to say, as they have tapped him to author their new search engine marketing kit; a "Road-Map for Search Marketing Success".

From organic search rank techniques, to PPC strategies and campaign management, this Kit gives site owners the know-how to overtake the competition -- and stay ahead in the search marketing game. The Kit's CD-ROM provides practical tools to help site owners establish and manage successful campaigns. This, coupled with bonus advertising credits worth $150 from Google, Overture and FindWhat, and candid insight from industry leaders, makes The Search Engine Marketing Kit a unique resource.

I've seen the marketing kit and hope to have a more in-depth review in the coming weeks. In the meantime, I can safely say that anyone looking to plan out their search marketing campaign, will benefit from the kit. You may also get a kick out of the candid interviews that Dan has included at the back of the kit. He interviewed many SEM experts and there's some interesting stuff there.

Andy Beal | permalink | +marktd |

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