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Search marketing in the new media era.

April 21, 2005
 
More Details on Google's My Search History
USA Today has more details on Google's My Search History (why don't they just call it MyGoogle and be done with it).

I speculated yesterday that the new service could end up either display AdWords ads or using the data to provide more info to AdWords advertisers. According to the newpaper, that is not in their immediate plans...

Google says it is not placing ads in the service for now, nor does it have immediate plans to use information culled from the service for advertising products.

You've got to love the qualifiers in that statement. Let's take another look at it, shall we?

Google says it is not placing ads in the service for now, nor does it have immediate plans to use information culled from the service for advertising products.

Reminds me of last spring when they had no plans for an IPO. ;-)




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