SEL: Online Ad Revenues Up 33 Percent In 2004

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Search marketing in the new media era.

April 29, 2005

Online Ad Revenues Up 33 Percent In 2004

ClickZ breaks down the latest report from the Interactive Advertising Bureau and PricewaterhouseCoopers that suggests online ad revenues for 2004 were up 33 percent to $9.6 billion, the highest level ever.

Search marketers continued their stampede. Annual revenue in this category leapt from 35 to 40 percent of the overall spend. On a dollar basis, search revenues were up more than half to $3.9 billion.

Hat-tip to all us hard working search marketers! ;-)

Andy Beal | permalink | +marktd |

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