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Search marketing in the new media era.

June 29, 2005
 
Tagging, the New Research Tool for Search Marketing?
Over at our sister brother site, Garrett has some interesting thoughts, sparked by Steve Rubel's comments on tagging.

According to Garrett...

I think if you're a search marketer and you're following the tags people use to label pages in Yahoo (or pictures in Flikr or blog posts in Technorati) you'll have a cutting-edge vision of how people think and label their world.

You'll be able to bid on the keywords people are likely to be using for your products/services in their searches, especially if you're offering something new to the market.

In short, tagging could be a way to augment your keyword research.


More at MarketerToday.com.




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