SEL: 78 SEL RSS Subscribers Use Blogarithm

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Search marketing in the new media era.

November 11, 2005

78 SEL RSS Subscribers Use Blogarithm

78 of you Search Engine Lowdown readers get links to these posts emailed to you through a service called Blogarithm. As a baseline we have 985 Bloglines subscribers.

I asked Alec Campbell of Blogarithm, who emailed to tell me about the 78 of you, "who are your users? Do they fear/not understand/not trust RSS readers for some reason?"

He responded:

Our users are extremely diverse, including the tech-savvy and those who are not as comfortable with tech.

I would assume that a number of our users do indeed fear RSS readers or at least, don’t have the time to set them up, learn how to use them, and then routinely visit the site.

However, I would also assume that your readership is fairly comfortable with RSS and yet 78 of them have subscribed to your blog through blogarithm.

This would lead me to believe that even those in the business prefer the simplicity of blogarithm.

Give the people what they want, in the channel they prefer, I say.

You can also subscribe to feeds from gMail I believe. And Thunderbird has a built in RSS reader. I'm not sure what Hotmail and Yahoo mail provide in terms of RSS readers but I think they have them??

But hey, if you want RSS feeds directly in your email, check out Blogarithm (and keep reading SEL however you want ;).

Garrett French - MarketSmart Interactive | permalink | +marktd |

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