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Search marketing in the new media era.

April 03, 2006
 
Advertising Locally on Google Maps
Barry Schwartz dug right into Google's new local advertising offering with "How To Add Your Local Business Ad In Google AdWords?"

His step by step guide in the SEW blog gives a great overview for those considering getting started.

It also cleared up a misconception I'd had: I thought originally that advertisers controlled the icons on the map. These are apparently pre-crafted and don't offer opportunity for customization.

Advertisers CAN put logos on the info page that pops up when users click on their map icon.

Any notable map ad sightings? Has McDonalds bought a run-of-nation ad yet? Has your search marketing firm pitched you on it yet?

Garrett French - MarketSmart Interactive | permalink | +marktd |



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