SEL: Google Car Search (Base car data search spotted in Google SERPs)

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Search marketing in the new media era.

April 20, 2006

Google Car Search (Base car data search spotted in Google SERPs)

Jason Dowdell spotted Base results in a search this morning for Ford Escape. (Is this even new? I didn't see anything recent on it in Google News...)

Car search via Base in the SERPs is cool, but not a huge deal (not like the mediabot indexing for bigdaddy is...) it was only a dang matter of time considering the whole Google Base project.

Watch for MAD CRAZY PRESS about this one (if actually new).

Dowdell's more peeved that impressed: "I'm not sure if the car search refinement tool will be on all car results or if they're just testing things for the time being but it's annoying and I'd like the real Google to stand up please."

Via:
Google Base Car Search Introduced In Natural Results

UPDATE: Scooped earlier this month: Google Autos : Local Car Shopping on Google

Garrett French - MarketSmart Interactive | permalink | +marktd |

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