Google Video's MySpace Co-opetition: the "Post Video to MySpace" Button


Prepost Update: this is 2 week old news - Google Video Copies YouTube, Serves Up MySpace Codes. (Mashable also points out the Google Video tag functionality and voting... nice!)

I just noticed that Google Video has an "add to MySpace" button for *viewers,* so that if I like something I can shoot it up on my MySpace blog. The function also enables Google Video uploads to blogger, LiveJournal and TypePad.

In this Google's keeping pace with YouTube, which also enables users to upload video to their blogs AND MySpace, though YouTube has had ongoing issues with uploading video to MySpace as indicated by their occasional messages to users.

I haven't been following much news lately - I've had my nose to the interview grind stone. I wondered at first though if this MySpace upload indicated a tighter relationship between Google and MySpace.

I don't really now - I think it's a co-opetition move and a nod to the fact that MySpace is currently the web's most used property.

Also it's my suspicion that this was something Google just *did* rather than negotiated through with MySpace. I'd be curious to hear from YouTube regarding working with MySpace :)

Check out the actual upload page and note that those are live links to MySpace, TypePad and LiveJournal there at the bottom... and that the button on the video's profile says "Post to MySpace."

Also I liked this mullet mafia video, which showed up on Google Reader, which is feeding vids, which I will write on next if it's actually news. I've been staying out of the news loop lately and so have to dig for a minute :)

Garrett French - MarketSmart Interactive | permalink | +marktd |