SEL: Google Continues to Pummel Web Businesses With How-To Content

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check out the Digging into Search swicki at eurekster.com

Search marketing in the new media era.

August 10, 2006

Google Continues to Pummel Web Businesses With How-To Content

I've been cleaning out my Bloglines and realized that Google employees have been quite busy these past few weeks being informationally generous and documenting ideas and tactics for web businesses seeking to make more money online.

I'd like to start us off with the Matt Cutts video series (videos 1-8 here):
Session 9: All about datacenters
Session 10: Lightning Round!
Session 11: Reinclusion requests
Session 12: Tips for Search Engine Strategies (SES) San Jose 2006
Session 13: Google Webmaster Tools

You'd rather read than watch video? Check the transcripts of Matt Cutts' videos.

The AdSense blog's dropped several million pixels' worth of knowledge for AdSense publishers. Their marketing advice is sound for any site though.

Check out:
The ABCs of A/B Testing
Colors that make cents (and dollars)
For every optimization action, there is a user reaction
Optimization Month, Week 2: Designing Your Ads
Bryan's Tips for Testing and Tracking Optimization

And, for the developers Google proffered:
Google Maps API Tutorial (they link out to Developer.com article series...)

Garrett French - MarketSmart Interactive | permalink | +marktd |

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